The Life

Performer: Ginuwine
Artist: Ludacris
Distributor: Sony Music Distribution (

Notes: Personnel includes: Ginuwine (vocals); Ludacris (rap vocals). Producers include: Troy Oliver, Raphael Saadiq, Ginuwine, Cory Rooney, Loren Dawson. Engineers include: Mario Luccy, Richie Jones, Dan Hetzel. Personnel includes: Ginuwine (vocals); Ludacris (rap vocals). Producers include: Troy Oliver, Raphael Saadiq, Ginuwine, Cory Rooney, Loren Dawson. Engineers include: Mario Luccy, Richie Jones, Dan Hetzel. This is a multi-channel Super Audio CD playable only on Super Audio CD players. Personnel includes: Ginuwine (vocals); Ludacris (rap vocals). Producers include: Troy Oliver, Raphael Saadiq, Ginuwine, Cory Rooney, Loren Dawson. Engineers include: Mario Luccy, Richie Jones, Dan Hetzel. When it comes to R&B, Ginuwine is one of only a handful of artists that represent the total package. Singing, songwriting, dancing, and just plain driving the ladies crazy, the DC native does it all, and does it well. On his third album, THE LIFE, Ginuwine returns with yet another dose of bump and grind music. "There it Is (Shit 4 Nothin')," the album's leadoff single, finds the sexy singer answering to a jealous girlfriend. The song is a likely anthem for any male who is tired of his possessive woman. Songs like "2way" and "The Show After the Show" have a futuristic tinge, with their contemporary concepts and ultramodern beats. THE LIFE reunites Ginuwine with producer Timbaland, but also allows the singer an opportunity to work with Raphael Saadiq and others. Influenced by both Michael Jackson and Prince, Ginuwine puts entertainment back into R&B music. When it comes to R&B, Ginuwine is one of only a handful of artists that represent the total package. Singing, songwriting, dancing, and just plain driving the ladies crazy, the DC native does it all, and does it well. On his third album, THE LIFE, Ginuwine returns with yet another dose of bump and grind music. "There it Is (Shit 4 Nothin')," the album's leadoff single, finds the sexy singer answering to a jealous girlfriend. The song is a likely anthem for any male who is tired of his possessive woman. Songs like "2way" and "The Show After the Show" have a futuristic tinge, with their contemporary concepts and ultramodern beats. THE LIFE reunites Ginuwine with producer Timbaland, but also allows the singer an opportunity to work with Raphael Saadiq and others. Influenced by both Michael Jackson and Prince, Ginuwine puts entertainment back into R&B music.

Rolling Stone (5/10/01, p.88) - 3.5 stars out of 5 - "...As a showman, performer and personality, Ginuwine's the real thing....THE LIFE is all naughty, disposable high points..." Rolling Stone (5/10/01, p.88) - 3.5 stars out of 5 - "...As a showman, performer and personality, Ginuwine;s the real thing....THE LIFE is all naughty, disposable high points..." Entertainment Weekly (4/20/01, p.73) - "...[He] reveals a softer, more vulnerable side....When he balances his Romeo routine with a funky club vibe LIFE gets really good..." - Rating: B+

R&B crooner Ginuwine has modeled his career after musical heroes Prince and Michael Jackson, and has covered tunes by both artists. However, where those performers have rock leanings, Ginuwine has rooted himself in smooth contemporary R&B with a healthy dose of hip-hop. Best known for his collaborations with production ace Timbaland, Ginuwine burst onto the scene in 1996 with GINUWINE...THE BACHELOR. Since then, his fame and success have only increased; Ginuwine now boasts superstar guests on his albums, acts in films and TV shows, and even has his own fragrances.

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