Pricele$$

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Performer: Birdman (Rap)
Distributor: Universal Distribution

Notes: He may be a veteran rapper, but by 2009, Birdman was better known and more active as a label owner, mostly because he was the label owner, manager, and mentor of hip-hop superstar Lil Wayne. As such, Birdman's Pricele$$ doesn't display a new set of skills when it comes to rapping and writing, but it does present the stone-cold millionaire as a more assured man, extremely comfortable to be on top and in charge of the now innovative and interesting Cash Money. If Birdman doesn't take lyrical chances, Wayne and Cash Money upstart Drake are more than willing, making tracks like "Money to Blow," "Bring it Back," and the Timbaland-produced title cut all highlights. Edgier production from the current in-house stable of producers helps too, and even if Birdman is stuck on money, money, and more money, musical detours into the world of dance music ("I Want It All") and T-Pain's brand of ultra-glossy R&B ("Shinin") keep the album from feeling stagnant. Not startling but satisfying and worth the attention of the Cash Money faithful. ~ David Jeffries

Dirty South rapper Birdman (also known as Baby) puts his business acumen to work as the head of the hugely successful Cash Money Records (Juvenile, Hot Boys, et al.), but the man born Bryan Williams is best known for delivering such quintessential Southern hip-hop hits as 2006's "Stuntin' Like My Daddy" (one of his collaborations with Lil' Wayne). After making Dirty South history in the late 1990s with Big Tymers, he broke out on his own in the 21st century, becoming a solo artist to be reckoned with.

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