You In Reverse

Performer: Built to Spill
Engineer: Steven Wray Lobdell; Jacob Hall
Producer: Built To Spill
Distributor: WEA (Distributor)

Notes: Built to Spill: Doug Martsch (vocals, guitar, keyboards, percussion); Jim Roth, Brett Netson (guitar); Brett Nelson (bass guitar); Scott Plouf (drums, percussion). Personnel: Brett Nelson (guitar); Sam Coomes (organ). Additional personnel: Steven Wray Lobdell (various instruments); Sam Coomes. Audio Mixers: Doug Martsch; Steven Wray Lobdell; Jacob Hall. Recording information: Audio Alchemy, Portland, OR. Photographer: Autumn DeWilde. Doug Martsch and his bandmates in Built to Spill have delivered a unique dose of engaging and smartly constructed indie rock with nearly every record they've made, and 2006's YOU IN REVERSE is no exception. Still marked by Martsch's winding vocal melodies and, especially, his explosive, ever-imaginative guitar heroics, the album equals, and arguably surpasses, the band's previous efforts. While Martsch's vocal lines, lyrics, and dazzling six-string work are as surreal and psychedelic as ever, YOU IN REVERSE seems comparatively thoughtful and reigned in; the band's sonic wildness is sublimated into a more song-oriented approach that at times has folky overtones. Yet Martsch remains the greatest indie-rock guitar hero since J. Mascis, and fans certainly won't be disappointed on that count (just check out the solo on "Conventional Wisdom" for confirmation).

Rolling Stone (p.67) - 3.5 stars out of 5 -- "[T]he album is a dog-eared collection of front-porch melodies and buzzy guitar jams, with Neil Young and Frank Black as spiritual godfathers." Entertainment Weekly (p.86) - "[T]racks like hypnotic slow-burner 'Goin' Against Your Mind' and the jaunty 'Conventional Wisdom' are more enjoyably organic-sounding than most of 2001's [album]..." -- Grade: B+ Uncut (p.96) - 3 stars out of 5 -- [I]t's the great 'Liar' that finds the best blend of the band's melodies and imploring vocals. It's good to hear again." Magnet (p.89) - "[I]t's wistful but shiny....YOU IN REVERSE strikes the perfect balance. 'Goin' Against Your Mind' is like a Built To Spill greatest hits-package all in one song..."

Who would have guessed that one of the more influential indie rock bands of the 1990s would emerge from Boise, Idaho? That's exactly what happened in the case of Built To Spill, who started out as a somewhat ragged, lo-fi outfit. By '97, though, they had graduated to the majors and adopted a drastically more sophisticated sound incorporating a strong '60s influence. Concurrently, leader Doug Martsch also worked with Beat Happening's Calvin Johnson in the Halo Benders. Martsch released his first solo album in 2002, by which time Built To Spill had inspired tons of younger alt-rock and emo bands.

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