I Apologize

Performer: Ginuwine
Artist: G. Dep; Loon
Engineer: T. Redding; Jaz
Producer: Ted Clinkscal; Melvin Rogers; Hartman the Hit Man; T. Redding; Peter Wonder; Ted Clinkscal; Melvin Rogers
Distributor: E1 Distribution (USA)

Notes: Personnel: Ginuwine (vocals); Reason (vocals). Recording information: The Kava, San Diego, CA. By the time I APOLOGIZE hit the shelves in 2007, Ginuwine had been working the R&B loverman vibe for over 10 years. The artist's 2000s albums don't have the cutting edge that his mid-'90s work with Timbaland possessed, but they continue to impress, offering up a silky-smooth brew of contemporary production, pulsing beats, and the artist's knee-weakening croon. The title track, one of the album's highlights, gets things rolling with its moderate, bouncing groove, one of a handful of satisfying, head-nodding tracks. But Ginuwine is at his best on ballads like "Better Days," a song that not only showcases his vocal dexterity, but swells with an inspirational fervor that tips its hat to gospel. Ginuwine's mix of old school R&B with a hip-hop flavored sensibility has always appealed; I APOLOGIZE is another fine example of its charm.

R&B crooner Ginuwine has modeled his career after musical heroes Prince and Michael Jackson, and has covered tunes by both artists. However, where those performers have rock leanings, Ginuwine has rooted himself in smooth contemporary R&B with a healthy dose of hip-hop. Best known for his collaborations with production ace Timbaland, Ginuwine burst onto the scene in 1996 with GINUWINE...THE BACHELOR. Since then, his fame and success have only increased; Ginuwine now boasts superstar guests on his albums, acts in films and TV shows, and even has his own fragrances.

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