Loso's Way [PA]

Performer: Fabolous
Artist: Jeremih; Kobe; Marsha Ambrosius; Keri Hilson; The-Dream; Jay-Z; Lil Wayne; Freck Billionaire; Paul Cain; Red Cafe; Trey Songz; Ryan Leslie; Ne-Yo
Engineer: Finis "KY" White; Doug Wilson; John Horesco IV; Ryan Leslie
Producer: No I.D; Jermaine Dupri; L.V.; Ryan Leslie
Distributor: Universal Distribution

Notes: Personnel: Brandon "Bizzy" Hollemon (guitar); Danny Keyz, Doug Wilson (keyboards); Just Blaze (scratches); Lenesha Randolph (background vocals). Audio Mixers: Jermaine Dupri; Phil Tan. Recording information: Atlanta, GA; Blackout Movement Studios, Miami, FL; Chung King, New York, NY; Circle House Studios, Miami, FL; Doppler Studios, Atlanta, GA; Hot Beats Recording Studio, Atlanta, GA; KMA Studios, New York, NY; Roc The Mic Studios, New York, NY; Soapbox Studios, Atlanta, GA; SouthSide Studios, Atlanta, GA; Superfrank Compound; The Boom Boom Room, Burbank, CA; The Greenhouse, Edwater, NJ; The Lab, Los Angeles, CA; We The Best Studios, Miami, FL. Editor: John Horesco IV. Photographer: Lionel Deluy. There are very few frills to Fabolous's style; the NYC rapper merely spits witty rhymes over bouncy, dance-floor-ready beats out of the P. Diddy school. On his fourth studio album (second for Def Jam), 2009's LOCO'S WAY, the sprawl-drawled MC continues to provide the world with Summery jams like its debut single, "My Time." A concept album from a punch line rapper is an unattractive proposition, so it's fortunate that LOSO'S WAY strays off topic even more than Jay-Z's AMERICAN GANGSTER. Named after Fabolous' own feature film - made available in a limited-edition version of the album - LOSO'S WAY is inspired by the Al Pacino vehicle Carlito's Way. Other than a track named after the character "Pachanga" plus a couple other references within the rhymes, this is actually a standard issue Fabolous album with big singles, plenty of laugh-out-loud lyrics, and the usual fun redundancy.

XXL (Magazine Publisher) (pp.107-108) - "Fab sticks to what works: sugary tracks that feature R&B acts, such as Ryan Leslie, Jeremih and Ne-Yo....It is Fab's masterful punch lines that remain his calling card."

While Fabolous's style is all about flash, there's nothing particularly showy, unique, or groundbreaking about the NYC rapper's game; however, with a knack for bringing out the best in some of hip-hop's top producers and a flow that is consistently, comfortably solid, Fabolous rose to become one of the '00s masters of the hip-hop jam. Singles like 2001's "Can't Deny It" and 2004's "Breathe" featured the MC's swaggering, dragging drawl over hook-heavy Bad Boy-style beats, and soared to the upper portions of both the rap and pop charts.

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