Da Game Is To Be Sold, Not To Be Told [PA]

Performer: Snoop Dogg
Artist: Master P; Silkk The Shocker; C-Murder; Fiend; Soulja Slim; Mia X; Mystikal; Steady Mobb'n; Mac
Producer: Craig B; DJ Daryl; DJ Pooh; MP; KLC; Meech Wells; O'Dell; Snoop Dogg; Carlos Stephens
Distributor: EMI Music Distribution

Notes: Personnel includes: Snoop Dogg, Master P, Mia X, Mystikal, Fiend, Soulja Slim, Silkk The Shocker, C-Murder, Steady Mobb'n, Big Pimp'n (rap vocals); O'Dell, Big Pokey, Anita Thomas, Crooked Eye, Mac, Eddie Griffin (vocals); Daz (scratches). Producers includes: KLC, O'Dell, MP, Craig B, D.J. Pooh. Personnel: Eddie Griffin, Loose Ends, Crooked Eye Q, KRS-One, Mia X, O'Dell, Anita Thomas, Silkk the Shocker, Whodini, Big Pokey, Charlie Wilson (vocals); Daz (scratches). Unknown Contributor Roles: Mia X; Mystikal; Silkk the Shocker; C-Murder. When Snoop Dogg announced that he was leaving Death Row Records, many wondered why he would abandon one of the most successful hip-hop record labels in the business. Quickly announcing that his third album would be put out on none other than the Master P-owned label No Limit, it was obvious why he would make that decision. As a No Limit soldier, Snoop takes his West Coast flavor to the dirty South combining the two sounds for DA GAME IS TO BE SOLD, NOT TO BE TOLD. Always an OG, Snoop Dogg collaborates with No Limit artists (C-Murder, Mystikal, Mia X and Silkk The Shocker, etc.) on many of the tracks. His flow and lyrical content aren't much different from his first two albums, and the production is still tight. Not quite the groundbreaker that DOGGYSTYLE was, but still a top quality rap album.

Q (12/99, p.130) - 3 Stars (out of 5) - "...Dogg's vocals can actually verge on the sublime....in glorious slow motion, and the undercurrent vibe is distinctly soulful..." The Source (9/98, p.239) - 3.5 Mics (out of 5) - "...Few MCs from the West have ever gotten as much acceptance and acclaim from outside regions....No Limit's latest soldier isn't trying to rock the boat with his third album...the vibrant vocalist is very happy to be with rap's top squad..."

Snoop Doggy Dogg ensured his place in rap history by providing the perfect vocal complement to Dr. Dre's mellow, ominous, West Coast G-funk sound. His distinctively lazy singsong and soft-spoken drawl was first heard on Dre's title cut from the DEEP COVER soundtrack in 1991. Snoop's appearances on Dre's solo album THE CHRONIC shortly thereafter propelled him to almost overnight stardom, and his albums DOGGYSTYLE and the DOGGFATHER both hit the top of the charts. Despite a much-publicized murder trial, and a falling out with Death Row Record's CEO Suge Knight, Snoop Dogg ascended to the highest echelon of rap royalty, and through shrewd marketing, brilliant collaborations, and his smooth pimp persona, he has kept his crown well into the 21st century.

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